An Enigma amongst f series F150 enthusiasts appeared at the New York
Motor Show and Yes Virginia it does exists.
Ford USA originally designed the F150 especially for image conscience
purchasers.
This in the US is a whole new approach to marketing and I think that the
following photos will prove it to be a image machine more than anything else.
So here it is
The Ford F150 FX2 & Saleen
Below is a recent report :
The FX2 features a dark billet grille, a sporty, deep front valance,
monochromatic paint and unique 18-inch wheels.
F-Series customers know exactly what they want, and they aren't shy about
letting Ford know.
The 2007 Ford F-150 FX2 is an example of how connected Ford is to its customer
base because it is being offered
as a result of customer demand for the popular FX package on a two-wheel-drive
truck.
It also continues Ford's tradition of offering more models, more cab options and
more box configurations
than any other truck line in North America.
Ford introduced the current F-150 FX4 in the 2004 model year as a specialized
truck for the off-road enthusiast
seeking rugged 4x4 features, such as shift on the fly and skid plates, and
unique styling cues.
The new F-150 FX2 carries on the tradition of targeting key customer groups,
offering a sport truck aimed
at customers looking for a more stylish appearance without the need for 4WD.
"The FX2 is a very different approach for F-150," says Raj Sarkar, assistant
marketing manager for F-150.
"It looks aggressive both because of its design and its stance. Younger
customers are more image conscious,
and this truck makes a style statement."
The FX2 features a dark billet grille, clear headlamps with platinum bezels and
a sporty, deep front valance.
The monochromatic paint scheme adds body color to exterior components such as
the bumper fascias,
side mirror caps and door handles. Unique 18-inch wheels and a chrome exhaust
tip complete the exterior package.
The interior features black captain's chairs with red stitching, in cloth or
leather, and a flow-through
center console with a floor shifter.
Best of all, the FX2 delivers the style that today's truck buyer is looking for
without compromising
on the F-150's rugged and dependable qualities.
The Ford F-150 FX2 is a sample of the bold, new offerings coming this fall.
"We keep a close watch on the market and look for trends," says Sarkar.
"We work hard to predict the needs of the consumer and be responsive to those
needs.
